Websites: Ensuring a smooth launch of a content management system

BM Browne

BM Browne is a major supplier of a varied selection of hospital and healthcare products and equipment. The company can source anything from specialist scissors to diagnostic test kits.

With a huge range of products the company's web site needs to be updated on a regular basis so Brownes opted to operate its web site via a professional content management system. Prior to launching the web site there was a huge task of adding content across the site. The editing task called for speed, accuracy and attention to detail so that technical information was presented consistently throughout the web site.

The project took about a month to complete and involved proof-reading the site for any spelling errors or style inconsistencies. Once the exercise was complete the company's own staff took over the content management using the editorial style framework that was tried and tested.

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